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WIRED·

💪Hims Launches Testosterone Therapy for 2.9M Customers

Hims enters the testosterone therapy market, but with a conservative approach

TL;DR

Hims, now serving 2.9 million customers, launches testosterone therapy for men, offering injectables and an oral pill. The service requires a video chat with a clinician and an at-home blood test.

Hims, a health platform with 2.9 million customers, has launched testosterone replacement therapy for men, offering two injectable treatments and an oral pill option. This service, which requires a video chat with a clinician and an at-home blood test, is a new phase for the company as it expands into men's health care. The oral pill option is sent to patients after they take a capillary blood test using a Tasso device. Hims competes with other online clinics but takes a more conservative approach, prescribing therapy based on medical history and lab results rather than as a lifestyle enhancer.

Hims Launches Testosterone Therapy for 2.9M Customers — WIRED

Key Points

1

Hims offers two injectable treatments and an oral pill for testosterone replacement therapy.

2

The oral pill option requires an at-home capillary blood test using a Tasso device.

3

Hims has grown from a startup to a publicly traded company with 2.9 million customers since 2017.

4

The service requires synchronous care, including a video chat with a clinician before prescribing.

5

Testosterone therapy can cause infertility and is not given to those trying to conceive.

Why It Matters

Hims' conservative approach to prescribing testosterone therapy is a significant shift in the market, focusing on medical necessity rather than lifestyle enhancement. This affects men seeking treatment for hypogonadism, who face a 35% increased risk of mortality. The service requires a video chat and an at-home blood test, ensuring proper diagnosis and treatment.

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